Колекція Visit Ukraine

Freedom isn't a date on a calendar. It's the state we were born into.

This summer collection celebrates over three decades of independence — light, vibrant, made for warmth, sun, and movement. Every piece carries one simple idea: we've been free since we declared it to the world, and we remain free, no matter what.

On the eve of Independence Day, we want to do more than talk about freedom — we want to support the people who give it meaning: Ukrainian artists who have shaped our culture, often despite stigma, and sometimes while defending our country itself. Each of their stories is unique.

That's why we enter into licensing agreements for the use of these artists' intellectual property, with full and transparent reporting — because freedom also means knowing how to support one another, even through steps this small and concrete.

In this collection, we're proud to feature two of the defining voices of our time: the Kostenko brothers, founders of Braty Studio Art, who currently serve in the Armed Forces of Ukraine, and Mark Burner. Their work is bold, honest, and deeply sincere — made entirely without AI, by hand. Mark Burner's work in particular addresses the theme of social stigma with remarkable subtlety — a genuine expression of equality. And at the same time, all of this is a vivid example of what happens when real art meets advanced technology: technology lets that beauty and craftsmanship reach any corner of the world, making it a kinder place despite chaos and war.

Let's make this world better, even in small steps.

Free since 1991.

With respect, the Visit Ukraine shop team